| 7:00-8:30 am |
Registration & Continental Breakfast |
| |
|
| 8:30-9:00 am |
Chairman’s Welcome & Opening Remarks |
| |
Jim Glasheen, General Partner – Technology Partners |
| |
|
| 9:00-10:00 am |
Kick-Off Keynote Presentation |
| |
Consumer
Medicine: Is it part of the solution for what ails
the US Healthcare system? |
| |
A
public policy perspective. |
| |
Dr. Mark B. McClellan, former administrator for the Centers for Medicare and Medicaid Services (CMS) and former commissioner of the Food and Drug Administration (FDA) in the U.S. Department of Health and Human Services |
| |
|
| 10:00-10:30 am |
Networking Break
Hosted by: Procter & Gamble
Pharmaceuticals |
| |
|
| 10:30-11:30 am |
Regulatory Hurdles: Friend or Foe? |
| |
• What are the implications of bringing regulatory oversight into an arena that has historically been lightly regulated?
• How important is label language in the consumer market?
• What are the key success factors in moving from and Rx to OTC environment?
• How do you manage safety concerns in lifestyle indications? |
| |
|
| |
MODERATOR: |
| |
Camille
Samuels, Managing Director – Versant
Ventures |
| |
|
| |
PANELISTS: |
| |
Tad
Simons , IDEO
Keith Leonard, CEO – Kythera
BioPharmaceuticals
Lynne Millheiser, CEO – Dynova
Nick Teti, Chairman – Isolagen |
| |
|
| 11:30 – 12:30 pm |
Understanding the Patient as Consumer (PaC) and its Implications for Product Development |
| |
• How do you develop distinctive consumer insights into the (PaC)?
• How do you integrate consumer insight into the very earliest stages of product development?
• What is different about designing a product driven by consumer preference vs. professional preference? |
| |
|
| |
MODERATOR: |
| |
Nina Kjellson, Partner – Interwest Partners |
| |
|
| |
PANELISTS: |
| |
Mari
Baker, CEO – Navigenics
Mitch Pergola, Managing Partner
- Fuseproject
Kevin Driscoll, Director – Procter & Gamble
Pharmaceuticals
Chris Hacker, Chief
Design Officer - Johnson & Johnson |
| |
|
| 12:30 – 2:30 pm |
Luncheon
with Speaker |
| |
| FIRESIDECHAT |
|
| Interviewer: |
|
Steve Elms
General Partner
Aisling Capital |
|
|
| |
Martek: Overcoming the challenges as a pioneering consumer biotech company |
| |
| Guest Speaker: |
|
Steve Dubin
CEO
Martek |
|
|
| |
|
| 2:30 – 3:30 pm |
Beyond the Great Idea…How to Finance & Grow Your Consumer Medicine Company |
| |
• What is the public market appetite for Consumer Medicine companies? How are they valued and what are the criteria for an IPO?
• What is the M&A environment? Are large pharma and major medtech turning their attention to this area?
• What areas capture VC interest and how is it changing?
• Money is only part of the equation. What are the issues and opportunities associated with attracting talented people to Consumer Medicine companies? |
| |
|
| |
MODERATOR: |
| |
Albert Cha, Managing Partner – Vivo Ventures |
| |
|
| |
PANELISTS: |
| |
Steve
Basta, CEO – BioForm Medical,
Inc.
Louis Klevan, Managing
Director – BMO
Capital Markets
Will Rosenzweig, Managing
Director – Physic
Ventures
Ken Trbovich, Analyst – RBC Capital
Markets |
| |
|
| 3:30 – 4:30 pm |
The Role of the Channel in Consumer-Driven Markets. Why You Need to Think Differently from Traditional Professionally-Driven Markets. |
| |
• What
channels are effective at differentiating product
quality?
• How can you effectively engage both a professional
channel and consumer channel simultaneously?
• Where can the conflicts arise?
• How
are channel decisions changing?
• What trends or lessons can be applied in the US from other markets/regions?
Where are there hot spots of developing
opportunity?
• Is “partnering” real or a four letter word? |
| |
|
| |
MODERATOR: |
| |
Ted Janus, Partner – Palo Alto Investors |
| |
|
| |
PANELISTS: |
| |
Robert
Grant, President – Allergan Medical
Robert Grove, CEO – Spectragenics
Jeff Nugent, CEO – Ventus
Medical
Steve Osbaldeston, CEO – Ophthonix
Jean-Michel Valette, Chairman – Peet’s
Coffee
|
| |
|
| 4:30 – 5:00 pm |
Networking Break
Hosted by:Procter & Gamble Pharmaceuticals |
| |
|
| 5:00 – 5:45 pm |
Closing Keynote: |
| |
Building
the Brand at Adams: Mucinex In, Competitors Out. |
| |
Mike Valentino,
CEO
Adams Respiratory |
| |
|
| |
|
| 5:45 – 6:00 pm |
Wrap-Up |
| |
Wrap-up of key themes that came out of the day’s discussions and implications for breakfast roundtable / thought-leader sessions for the next morning. |
| |
|
| 6:00 – 7:00 pm |
Cocktail
Reception
Hosted by: Bioquest, LLC |
| |
|
| 7:00
- 9.00 pm |
Gala Dinner & Entertainment
Hosted By: Alexandria Real Estate Equities |
| |
|
| 9:00-11:00
pm |
VIVA
LAS VEGAS Casino Party
Hosted
by: BMO Capital Markets |
| |
|
