Agenda

May 16, 2012

1:00 – 4:00pm

Faculty Offsite (invitation only)

5:00 – 6:30pm

Cocktail Hour

6:30 – 8:30pm

Dinner with Opening Keynote

David Pyott, Chairman and CEO of Allergan

Lessons learned from the maker of some of the most prominent Consumer Medical Products, including Botox®, Lap-Band®, Latisse®, and Restatis®

May 17, 2012

7:30 – 8:30am

Breakfast

8:30 – 9:00am

Co-Chairman’s Welcome – Jim Glasheen

9:00 – 10:00am

Rising Above the Noise
Moderated by Camille Samuels
A discussion of how innovative Consumer Health companies can break through the marketing clutter

10:00 – 10:30am

Break

10:30 – 11:30am

Keynote

Robert Cialdini, Author of ‘Influence: The Psychology of Persuasion’

How the psychology of influence can affect engagement and behavior modification in the Consumer Medicine context

11:30 – 12:45pm

IT/Telecom in Consumer Health
Moderated by Nina Kjellson
An exploration of how the latest IT/Telecom technologies are unlocking new opportunities in Consumer Health

12:45 – 2:30pm

Fireside Chat/Luncheon

David Giuliani, CEO and Co-founder of the companies behind the Sonicare® toothbrush and the Clarisonic® skin care, Consumer Health Entrepreneur

War stories from a serial consumer medicine entrepreneur who successfully developed and commercialized first Sonicare and more recently Clarisonic

2:30 – 6:00pm

Afternoon Offsite Activities

6:00 – 7:30pm

Cocktail Hour

7:30 – 11:00pm

Dinner & Entertainment

May 18, 2012

7:30 – 8:30am

Meet the Strategics Breakfast

8:30 – 9:30am

Keynote

Dennis Ausiello, MD, Professor Harvard Medical School and member of Pfizer Board of Directors

Founding director of PASTEUR, a program at Harvard focused on research training in ‘patient-centered care’, delves into how health is delivered differently when it is focused on the patient/consumer

9:30 – 11:30am

Entrepreneurial Showcase
Moderated by Albert Cha
A select group of entrepreneurial companies highlight the diversity of issues and opportunities in Consumer Medicine

11:30am

Wrap up/Closing